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How CareFirst and Socially Determined are Taking an Analytic Approach to Drive Precision

Trenor Williams, MD

Co-Founder & CEO,
Socially Determined

Trenor co-founded Socially Determined in 2017 and is responsible for leading the company’s mission and fundraising activities with strategic investors as well as providing executive oversight to clients.

 

As the son of a social worker, Trenor saw firsthand how the insights his mother gleaned during in-home client visits provided a more holistic story of a person than he ever got as a family physician. Inspired by this experience, he created the company to give organizations full visibility into social risk factors so they could understand its impact on the people and communities they serve and strategically intervene.

 

Prior to Socially Determined, Trenor was the Medical Director of Family Practice at Mammoth Hospital in California. He went on to serve as Lieutenant Commander in the United States Naval Reserve.

How CareFirst and Socially Determined are Taking an Analytic Approach to Drive Precision

Socially Determined Co-Founder and CEO, Trenor Williams, MD, talked with Eric about the importance of accessing and unlocking the potential of member demographic data, including race, ethnicity and language, to identify social risk.

Specifically, he shared details of his organization’s partnership with CareFirst Blue Cross Blue Shield to optimize interventions for populations with complex health needs. 

CareFirst’s objective is to understand what drives the decisions people make regarding their health and healthcare but a lack of visibility into data and insights outside of the traditional healthcare setting makes it challenging.

To meet the objective, Socially Determined is helping CareFirst identify social risks at the social domain level including financial strain, food insecurity, housing instability, transportation barriers, and health literacy challenges, enabling CareFirst to build personalized interventions for individuals with elevated health risks due to social drivers of health.

Access to these actionable insights supports CareFirst’s mission to advance health equity and advocate for affordable, accessible, and quality care for members, employers and the communities they serve. 

Here’s a link to the press release announcing the partnership: https://www.sociallydetermined.com/carefirst-partnership

Trenor Williams, MD

Co-Founder & CEO,
Socially Determined

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